Free Stylin': How Hip Hop Changed the Fashion Industry (Hip by Elena Romero

By Elena Romero

This publication assets interviews with students, city designers, tune specialists, monetary analysts, shops, and hip hop celebrities to chronicle the compelling tale of ways hip hop reworked the style global and exploded right into a $3 billion garments industry.

• A foreword by means of Daymond John, cofounder of FUBU, famous person of ABC's The Shark Tank, and writer of The demonstrate of Power and The model Within

• A chronology of 20th-century type kinds in addition to city style from the overdue Nineteen Seventies to present

• Many images of pioneering city designers, hip hop type tendencies, hip hop celebrities, and more

• A multicultural bibliography containing major fabrics from the fields of heritage, tune, tradition, and fashion

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Additional info for Free Stylin': How Hip Hop Changed the Fashion Industry (Hip Hop in America)

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C. the first non-athlete to have a sneaker endorsement. Some acts like Jermaine Dupri’s Kriss Kross, became famous more for their look than their music; they will forever be known for wearing their clothes backwards. This pint-sized Atlanta act’s signature look 30 | Free Stylin' became oversized baggy jeans and shirts, either polos or athletic jerseys. Although the look never quite caught on in the streets, it definitely made this group become most remembered for an unusual fashion statement. Other acts like MC Hammer and Vanilla Ice brought “Hammer pants,” a baggy, parachute-like pant, center stage.

As the popularity of the music grew, so did the films and directors that would attempt to portray the music and supposed lifestyle onto the silver screen. Wardrobe became essential in early films like Flashdance, which provided a small glimpse into the look of hip hop dance while films like Beat Street, Breakin’, House Party (and its sequels), Style Wars, Wild Style, Crush Groove, Do the Right Thing, and School Daze (Spike Lee), Boyz in the Hood (John Singleton), and New Jack The Revolution Will Be Publicized | 37 City portrayed various aspects of hip hop life and culture with clothes being vital to character development.

The big and baggy look often synonymous with hip hop was not always the case. The baggy pants origin is still up for debate. Early traces of baggy pants can be dated to the oxford baggies during the jazz age of the 1920s and the zoot suit era of the 1930s and 1940s, although the look typically associated with hip hop today has been linked to prisons. Incarcerated males have typically been given pants without belts to wear and many times larger than necessary. Others point to the need to accommodate body shapes and necessity to address fit.

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